Creating a Social Media Content Plan This can be done quarterly, annually or monthly it is up to you and how you can maintain your creativity in one block.The first thing you can do to your planner is to fill in all the public holidays; you can then go and pre-schedule those days. This can…
Online events are an excellent way of creating new leads if done correctly. Here are my tips… Create a Valuable, Desirable, Customer-Focused Offer. If you don’t have an offer, you should at least have an intention. E.g. build your list etc but there should always be a strategy. Doing something properly is more effective than…
Expos and Events are great ways to meet new people, promote what you do and get up to date with industry developments. Here are my guidelines: Know what your intention is i.e. to build clients, sell a product, collect leads etc. Knowing your intention you now need to decide if it is more worthwhile attending…
Tinder’s tag line is MATCH, CHAT, DATE. Very much like what you are using Facebook for. You are looking for potential clients with common interests, you need to attract them so that you can chat, and once you are chatting you can then engage their services. It is dating for business. Your Pic Your profile…
For some reason, people think that advertising on Facebook will yield immediate results. They are wrong. Results do not happen the next day or the day after, they take time and nurturing. Marketing on social media is easier but it is also harder. Yes you have access to a much wider audience and your exposure…
People generally start a Facebook group to build their branding by increasing their audience and therefore increasing potential sales. So, with that in mind, you need to know a bit about the group you are joining. Here are a few tips when joining groups and how to behave when in the group. Before joining the…
People think that if they spend thousands of dollars on Facebook ads they are going to generate income. Wrong, Wrong, Wrong, and this is why. 1 – People are targeting everyone. You are targeting everyone with a pulse. Yes, your add is being seen, but by EVERYONE on Facebook. What percentage of those people are…
To create an online offer that sells on Facebook is incredibly important right now because Facebook users are up by 70%. This is good news, there are 70% more people are onto Facebook at the moment, which means you could be in front of them. The bad news is, is that everybody’s on Facebook trying…
So you want to monetise your Facebook group? Well, first you need a strategy. Firstly, a great reason for a group is, a Facebook group is a great way to manage client’s questions. Many people will have the same questions and when you address those questions in the group the question is answered for many.…
You may have seen a badge on Facebook that says ‘You are a Top Fan of this Facebook Page’. But have a think about why Facebook does this? They need you to engage to be able to gather data for their algorithm. Facebook Pages have been seeing a reduction in organic reach since Facebook is…